Kelli Brown - Posts

 

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Get ready for Google + Business Pages

Google announced that Google + business pages will become available over the next few days as the new feature is rolled out. While you might not be able to create a page right now, it’s only a matter of days until your company or organization can get started. What can you be working on in [...]

Boosting product sales via Facebook – a case study

On Tuesday, I had the pleasure of presenting at the Jerusalem Web Professionals monthly meeting at the AACI in Talpiot. We had a great panel and sharp attendees who asked great questions! I presented a case study of a three-month campaign we built and managed on behalf of one of our clients – Dane Elec [...]

Why Facebook’s new aggregation model means more keyword spam

Facebook has introduced a new aggregation model. Content –  updates, events, links, etc. – that are deemed to be of the same type get lumped together on your news feed. Now, instead of seeing the usual chronology of updates from your friends, groups and pages you follow, you get hit with the entire list of [...]

Learn something new – Fall/Winter 2011 Course Schedule

Have a business that needs marketing? Need to learn more about social media? Would you like to build and manage your own site in WordPress? Want to know more about how to optimize your site for Google rankings? Join Pixel/Point Press in September and October for classes that will help you hone your skills on [...]

The Problem with Privacy (or Lack Thereof) Online

It’s been a few weeks now since Google + shook up the social world online. Love it, hate it or haven’t yet tried it, it’s clear that Facebook now has a bit more direct competition. Privacy has been touted as one of G+’s hallmarks. Having connections sorted into circles means that all content shared on [...]

An Introduction to Facebook – Tips for the Beginner

I had the pleasure of speaking for ESRA, the English Speaking Residents’ Association, today in Raanana. My presentation was an introduction to Facebook for absolute beginniners, and offers some tips on privacy settings and pitfalls to avoid. You can view the presentation here and I hope you’ll give your feedback. An Introduction to Facebook View [...]

Demographic Data for LinkedIn Users in Israel

On February 1, I enjoyed watching a PowerPoint presentation on LinkedIn statistics and demographics. You can see how the membership breaks down along age, gender, title and geographic lines. I was a little saddened to see that the Middle East has a much larger presence among men on the network. From Amodiovalerio Verde’s presentation, you [...]Related posts:
  1. Using Social Media Tools for Corporate Branding: A Case Study
  2. Facebook and SEO – my presentation from SphinnCon Israel 2011
  3. Using social media to promote your small business: Blogging and LinkedIn

Social media for recruiting and retention – five tips to get you started

I had the pleasure of presenting this morning at the Florence Melton Adult Mini-School Directors Conference in Ashkelon, Israel. What a great audience! It’s such a pleasure to have an energetic group that’s as interested in learning and asking questions as I am in teaching and answering them. I hope I hear from many of [...]Related posts:
  1. Using Social Media Tools for Corporate Branding: A Case Study
  2. Using social media to promote your small business: Blogging and LinkedIn
  3. An introduction to social media marketing

Facebook and SEO – my presentation from SphinnCon Israel 2011

I had the priviledge of presenting for quite a crowd today as part of the social and search panel at SphinnCon Israel 2011 at the Inbal Hotel in Jerusalem. My presentation covered optimizing your Facebook page and website for Facebook search. SphinnCon Israel 2011 – Facebook & SEO View more presentations from Pixel/Point Press. Enjoy! [...]Related posts:
  1. Using social media tools – a case study
  2. Positioning yourself for a job search using the social web

Can a Facebook page replace the need for a website?

We’ve had a large number of requests as of late to build new home bases for our clients on the web. Usually, this means either a new or redesigned website. Strangely, we’re seeing an increasing number of clients wanting only a customized Facebook page. Having mulled over the pros and cons several times in the [...]Related posts:
  1. Facebook page tabs to shrink to 520 pixels wide while boxes disappear
  2. Tips for successful Facebook fan page after Involver
  3. Facebook fan page tool creator Involver.com to raise prices