I’ve just got back from the fantastic Mobile Recruiting Camp conference. Not only was this the first global event of its kind it was also excellent and the legend that is Michael Marlatt deserves huge plaudits for organizing it
The event reminded me very much of the first Social Recruiting conference three years ago. There was a real sense that a major shift is happening and while recruitment case studies are still shockingly thin on the ground there was some great thinking as well as an insight into how mobile is dramatically changing business in other industries. Perhaps more importantly though these kind of events give you the opportunity to reflect and focus on a single topic for a dedicated period of time and that’s exactly what I was doing while I was there.
Back in January I wrote a post saying I didn’t think 2011 was going to be the year of mobile, mainly because of a lack of knowledge from employers, and I still stand by my thinking. However what the conference has done is instill in me a sense of priority and urgency that 2012 absolutely needs to be the year of mobile in our industry. If not employers run a massive risk of eroding the candidate experience ...