Though you’ll find the above image on hundreds of other blogs, I still wanted to reproduce it.   It’s a very useful visualisation of the changing diet of online consumers - especially in the US.   The infographic of course comes from Wired and its Sept cover story where today it pronounced the web to be “dead.”

The premise of the feature is that people are increasingly sourcing online content from ‘closed’ applications, gaming platforms, and the like.   Of course as Gawker has pointed out, Wired chose to pronounce the web’s last rites…on its profitable website.

Also, as Flowing Data says, web hours may be less as a % of the total, but the overall number of web users is still increasing.

There is an air of unreality about it though.   On one hand we have most media pundits still talking about the death (or not) of newspapers.   And on the other hand, those of us living in the social media bubble have already moved on to discussing the end of the Internet society as we know it.